JTC Brand Style Guide
Logos
LOGO COLOUR HORIZONTAL
LOGO COLOUR STACKED
LOGO DARK HORIZONTAL
LOGO DARK STACKED
LOGO WHITE HORIZONTAL
LOGO WHITE STACKED
ICON COLOUR
ICON DARK
ICON WHITE
Colours
PRIMARY COLOURS
COMET
#545D7E
R 84 G 93 B 126
PANTONE® 2374 C
POWDER COMET
#B5BCCF
R 181 G 188 B 207
PANTONE® 7450 C
SECONDARY COLOURS
EVERGREEN
#2B3C3F
R 43 G 60 B 63
PANTONE® 6119C
WHITE
#FFFFFF
R 255 G 255 B 255
CLAY
#B7B1B1
R 183 G 177 B 177
PANTONE® 2331 C
Logo Colour Application
On a white background, use the ‘Colour’ logo or icon
The ‘White’ logo or icon can be used on either a Comet or Evergreen Background
Alternatively, on a white background, where more contrast is required, use the ‘Dark’ logo or icon
The ‘Dark’ logo or icon can also be used on a Powder Comet background
Typography
To request the WFG brand typeface (TT Norms Pro), please contact us so we can purchase additional licenses. Indicate whether you require a desktop license, a web license, or both.
Heading 1
TT Norms Pro / Uppercase / 300 Weight (Light) / 70PT - 96PT / Letter Spacing 5%
Heading 2
TT Norms Pro / Uppercase / 300 Weight (Light) / 56PT - 64PT / Letter Spacing 5%
Heading 3
TT Norms Pro / Sentence Case / 400 Weight (Regular) / 24PT -36PT / Letter Spacing 5%
Heading 4
TT Norms Pro / Sentence case / 500 Weight (Normal) / 20PT - 24PT / Letter Spacing 0%
Paragraph Text
TT Norms Pro / Sentence case / 400 Weight (Regular) / 20PT / Letter Spacing 5%
Small Paragraph Text
TT Norms Pro / Sentence case / 400 Weight (Regular) / 16PT / Letter Spacing 5%
Extra Small Paragraph Text
TT Norms Pro / Sentence case / 500 Weight (Normal) / 12PT - 14pt / Letter Spacing 5%
